Natural vitamins formulated with simplicity and purity.
NoorVitamins, a premier vitamin manufacturer was stagnant in their growth and consumer goals. They needed a unique omnichannel experience to tell their brand story, expand their customer base and the value they delivered to their consumers.
What We Did:
Brand Planning
Brand Identity
Web
Packaging
Social Media
Advertising
Old Logo:
New Logo:
“The KAL team is our team and vice versa. Their passion for our business, thought partnership, and sincerity in their aspiration for our mutual success makes us one in the same and feels like a natural extension of our internal team. Together we’ve been able to continue to grow our brand and gain an accelerated momentum through effective strategy and execution of key brand initiatives.”
— Mohamed Issa, CEO, NoorVitamins
The Outcome
3.13
ROAS across Paid Search
10.2%
Conversion Rate across Paid Search
4.08
ROAS across Social PPC Campaigns
36%
Increase in Average Order Value
42%
Decrease in Cost Per Click
4.7%
Conversion Rate across Google Shopping
96%
Increase in YoY Revenue
90
Keywords Rank in the #1 Position